Sunrise Energy
About the company
Sunrise Energy is a B-to-B clean energy startup based in Vietnam and Singapore, with stakeholders across Asia Pacific. Their specialisation lies in building solar energy plants
About the project
As a new company, the client was looking for an easy-to-use corporate identity system and a kit of business collaterals to help them kickstart their brand identity.
The brief was straightforward — to appear timeless, trustworthy, and to avoid the colour green (which was what most clean energy companies were using).
To answer that, I created a logo in sky blue that emulates a rising sun with the use of negative spaces and clean geometric shapes.
My role
Art direction and design
Completed 2017
Tools
Adobe Illustrator, Adobe Indesign