Emporium of the Modern Man

About the brand

EoMM is a lifestyle retail store established in Singapore. It carries products from design objects to everyday wearables, and sources for well-designed, enduring and quality products from Asia and beyond—all with a thoroughly modern sensibility in mind.

While they have a physical store in the neighbourhood of Jalan Besar, the main commerce is on their web store. In line with their brand ethos, the design strategy employed focuses heavily on user functionality, experience and navigation. The visuals used are void of any ornamental designs, retaining only the essential elements needed for navigation.

My role

Brand and Identity Design

Completed 2014

Tools

Adobe Illustrator, Adobe Photoshop